Mikko Dufva 'Megatrends 2026 - towards a new social contract'

This episode of The New Abnormal podcast features Mikko Dufva, the Leading Foresight Specialist at Sitra.

Mikko works on projects across an array of areas including those related to the futures of synthetic biology, platform economies, forestry, mining and use of renewable energy. 

Sitra is a future-orientated organisation that promotes Finland’s competitiveness and the well-being of the Finnish people. They specialise in anticipating societal change, trying out new operating models and accelerating businesses aimed at creating sustainable well-being. 

In the interview, we discuss Sitra’s approach to examining trends, the tensions between them, and aligning with weak signals of change alongside mental images connected with the future, in order to make futures more approachable. 

We particularly focus on their ‘Megatrends 2026’ report which aims to strengthen Finns’ future-orientated thinking and their capacity for foresight in decision-making; but also discuss their newly released report the ‘Growth Atlas’ along with ‘IF magazine’ which focuses on weak signals. Finally, Mikko also illuminates a side project regarding the development of ways to explore futures through body and movement. 

So, I hope you enjoy listening to him as much as I did!