Core Web Vitals have been top of mind lately among webmasters and business owners, thanks to Google’s page experience update last June. In this episode, we’re delving into how we can use the tools available to effectively and continuously monitor your site’s Core Web Vital scores.

We’re also sharing an actual case study of how a large publisher increased their page views by page views up by 27%, ad viewability over 75%, and advertising revenues improving by 18% after optimizing their site.

Links in this episode:

Step A: Evaluate Website Health

CrUX Dashboard: http://g.co/chromeuxdash
Search Console: https://search.google.com/search-console/about
Page Speed Insights: https://developers.google.com/speed/pagespeed/insights/

Step B: Debug and optimize

Lighthouse: https://web.dev/lighthouse-performance/
Web Vitals extension: https://chrome.google.com/webstore/detail/web-vitals/ahfhijdlegdabablpippeagghigmibma?hl=en
Chrome DevTools: https://developer.chrome.com/docs/devtools/

Step C: Monitor and continuous improvement

CrUX on Big query: https://web.dev/chrome-ux-report-bigquery/
Web-vitals.js: https://github.com/GoogleChrome/web-vitals
Lighthouse-CI: https://web.dev/lighthouse-ci/

https://web.dev/vitals-tools-workflow/

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No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.

29: Optimizing Your Core Web Vitals With Google’s Free Performance-focused Tools