Lessons From Live Events: How to Generate ROI Through Action

Have you ever gone to a big summit or conference, gotten fired up and filled a notebook with great ideas — only to go home and do nothing with them?

It's a common mistake, and it's a great way to waste the money you spent on that event. So how do you get a good ROI from attending a live event?

Here's how Chris Cooper does it.

Links:

Register for the 2020 Two-Brain Summit!
Drink O2
Chalk It Pro
Gym Owners United

Timeline:

00:29 – Why summits are great for entrepreneurs.

4:01 – One action pays for the cost of the event.

7:28 – The most valuable lesson Chris learned about getting a good ROI on events. 

10:44 – What Chris learned from Colin Powell. 

14:09 – What Chris learned from Seth Godin.

16:07 – What Chris learned from Henry Rollins — and his snail-mail marketing list.

22:53 – What Chris learned from Gary Vaynerchuk (before the slouchy hats and F-bombs).

25:39 – How Lisa Nichols got Chris on his feet. 

28:14 – Live events and the power of “who luck.”

34:01 – Using summits and live events to strengthen your team.