Lunch Hour Legal Marketing

The One Where Gyi and Conrad Rock the Boat

24 snips
Feb 11, 2026
They debate the importance of the rule of law and spotlight lawyers speaking up in turbulent times. They dig into legal AI moves, including Anthropic’s new plugin and what it means for legal tech. They unpack mysterious local search visibility drops and explain how to truly own your WordPress site. They also stir up drama about private equity buying agencies and share tactical ways for firms to stand out.
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ADVICE

Insist On Admin Access For WordPress

  • Demand admin-level WordPress access from the start so you can transfer full control if you change agencies.
  • Ask agencies how you'll retain ownership and require admin credentials in writing before launch.
ADVICE

Contractually Secure Website Ownership

  • Read service agreements carefully and ensure the contract grants ownership, not a license, of your website assets.
  • Insist contract language explicitly transfers domain, hosting, and theme/plugin rights to the firm.
ANECDOTE

Summit Is Lawyer-Focused And Selective

  • Gyi and Conrad announced the Lunch Hour Legal Marketing Summit in Nashville with limited tickets and selective attendee criteria.
  • They emphasized the event focuses on lawyers and in-house marketers, with few vendor slots and Ignite opportunities.
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