ANTIC Interview 77 - Tandy Trower, Atari Product Manager

Tandy Trower, Atari product manager

Tandy Trower started at Atari evaluating software titles, then moved on to the position of product manager, managing new titles including Missile Command, Asteroids, and the port of Microsoft BASIC for the Atari. Then, he left Atari for Microsoft, where — once again, he managed Microsoft BASIC for the Atari. Tandy also wrote the Character Set Editor program which was sold by Atari Program Exchange.

This interview took place May 13, 2015.

Teaser quotes:

“The Atari executives were so impressed with Bill [Gates] at the time that they flew up in their corporate jet to Seattle and offered to try to acquire Microsoft. But Bill and Paul [Allen] were not interested in selling at all at that time.”

“If you had a title, you had to make sure there was an engineer who was available and interested in doing it. So if you couldn’t talk an engineer into writing it — unless you were going to write it yourself. Except for me, there were very few people in the marketing department that could write their own code.”