With social media, we’ve all been given platforms where we can share information, suggestions, and recommendations. But how can we utilise these platforms to become key opinion leaders, and what role do KOLs play in today’s ultra-connected society? Founder & CEO of MODEN KOL, Jerry Hang, discusses the idea of the KOL academy, the difference between KOLs and influencers, and why age and appearance don’t matter.
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