EP 105: I’m No Longer on WWL Radio and Here’s Why

For the last five years, I’ve been on the air every Saturday from 11–1PM CST on WWL Radio, the largest radio station in the Greater New Orleans area.And this week, that season came to an end.

In this episode, I share why I made the decision to step away from the WWL Home Improvement Show, what the opportunity meant to me, the unexpected impact it had on my Real Estate career, and the business lessons I learned about seasons, metrics, credibility, and calendar control.

This was not a dramatic exit.

It was not a falling out.

It was a strategic decision rooted in growth.

Over the years, I:

Answered live Real Estate questions from callers across Louisiana and the Gulf Coast

Helped listeners navigate hurricane recovery, insurance claims, and complicated property issues

Built credibility as a Solutions-Based Real Estate Investor

Met sellers, industry professionals, and long-time listeners in person

Bought properties directly from radio listeners

Balanced conferences, travel, and even hurricane evacuations while still showing up on air

But as my business evolves and my content strategy expands, I had to evaluate something many entrepreneurs avoid:

Where is my time best invested?

Radio builds credibility.

Digital builds measurable leverage.

And when you’re in a season of growth, clarity matters.

THANK YOU AGAIN to Paul LaGrange, my co-host, the WWL team, my sponsors over the years, and, of course, to the listeners.

ATTENTION:The information shared in this episode is for educational and informational purposes only and reflects personal experiences and opinions. It is not intended as legal, tax, financial, or investment advice. Real Estate laws, tax rules, and regulations vary by state and situation. Always consult with a qualified attorney, CPA, or other licensed professional before making any Real Estate or financial decisions.Connect Further with Courtney FrickeWebsite: www.CourtneyFricke.comInstagram: https://instagram.com/courtneyfrickeYouTube: https://www.youtube.com/@UCfZlfkGpNzcMuDh6NX7xVpQTikTok: https://tiktok.com/@courtney.frickeFacebook: https://www.facebook.com/courtneyfricke19/X: https://x.com/courtneyfrickeDM If You Have a Curative Title Lead in South Louisiana or Central Florida (Tampa Bay area)If you found this conversation helpful, subscribe and follow for the next episode.Subscribe to Courtney's Podcasts with various co-hosts: The Strategic Success Podcast: https://www.youtube.com/playlist?list=PL_t1CjX04xMtnNcKPG5LvTh-1m2QVIrY4AI for REI Podcast: https://www.youtube.com/playlist?list=PL_t1CjX04xMvxWaWZ6RTzx_Bmfe2Cx2xHLouisiana Real Estate Talks Podcast: https://www.youtube.com/playlist?list=PL_t1CjX04xMsUc4TcAH_uyYDMPzzU6xRyMessy Money (Curative Title) Podcast: https://www.youtube.com/playlist?list=PL_t1CjX04xMtBIyWGIO5Mvi2FDn2f436N