338. The Art of Perception in Fundraising - Amy Herman

Meet Amy. She's a lawyer and art historian who uses works of art to sharpen observation, analysis, and communication skills. By showing people how to look closely at art, she helps them hone their visual intelligence to recognize the most pertinent and useful information as well as recognize biases that impede decision-making. She's not here to change your biases; she's here to make you aware of them 👀

💡Learn:

• The art of perception in fundraising
• The Four A's of Critical Inquiry
• The dangers of assumptions and biases

Today’s Guest
Amy Herman, Founder + President, The Art of Perception

Episode Highlights

• Amy’s story and journey to where she is today (4:00)
• The Art of Perception (12:00)
• The Art of Perception in Fundraising (15:00)
• Assumptions and Biases (23:40)
• Visual Intelligence (31:30)
• Four A’s of critical inquiry: Assess, Analyze, Articulate, and Adapt (33:10)
• A powerful moment of philanthropy in Amy’s life (36:45)
• Amy’s One Good Thing: As human beings, we have  two ears and one mouth for a reason. We need to use them proportionately. (41:45)

About Our Sponsor Slingshot Group
Our friends over at Slingshot Group partner with nonprofits to recruit and hire great leaders, build remarkable teams, and unleash your mission’s potential.
You know we talk often about how much your organization’s culture matters especially today -  in being not just being a place that attracts talent - but also becomes a magnet to connect donors to your mission. Sound like Slingshot Group might be a fit for your organization? Learn more at slingshotgroup.org.

About our Sponsor Neon One
Technology alone can’t solve the challenges nonprofits face. That’s why Neon One provides software that empowers you to manage constituents all while giving you the resources and support you need to connect to what matters most - your people and their passions. Learn more about how Neon One is helping nonprofits create stronger connections by visiting neonone.com/weareforgood.

About our Sponsor Virtuous
You know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic

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APRIL 29: Working Session Live: Forecast Your Monthly Giving Growth in 2026 with Dana Snyder (and the pathways to get you there!)

MAY  14: ImpactUp: Story This quarter, we're going deep on your most powerful (and underused) tool - Story. Local meetups happening worldwide. Find one near you. 

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