
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics 515. Unlocking ADHD: Strategies for Success in Work and Life
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Jul 17, 2025 Skye Waterson, an ADHD strategist and founder of Unconventional Organization, shares her expertise on maximizing productivity for individuals with ADHD. She delves into how ADHD brains differ, particularly in dopamine responses and time perception. Skye emphasizes practical strategies like breaking tasks into manageable steps and using visual timers to combat time blindness. The discussion also covers effective communication methods to foster inclusivity at work and how to manage the 'bleed effect' during task transitions, enhancing focus and efficiency for neurodiverse teams.
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The Dopamine Dial Strategy
- Use the dopamine dial by rewarding yourself with increasing dopamine stimuli to start tasks.
- Start with high dopamine activities like watching Twitch, then taper down to music to maintain focus.
Practice Makes Dopamine Dial Easy
- Beginners might take 15-20 minutes to use dopamine dial but efficiency improves with practice.
- Treat it like a brain habit that will become automatic and seamless over time.
Adapt Pomodoro for ADHD Needs
- Pomodoro method is effective but often too short for ADHD brains due to transition struggles.
- Extend work periods to 30-45 minutes with longer breaks to reduce switching bleed.

