The Sandip Roy Show Indulge: How is India's speciality coffee scene brewing?
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Feb 16, 2025 Raghunath Rajaram, a design guru and co-founder of Aramse, alongside finance whiz Namisha Parthasarathy and coffee expert Binny Varghese, delve into India's burgeoning specialty coffee scene. They discuss the shift from tea to coffee culture and the challenges faced by smallholder farmers. Transparency in coffee sourcing is highlighted as essential for ethical consumption. From tips on choosing the perfect roast to the rising popularity of cafes in smaller cities, the trio reveals how to navigate this flavorful landscape with confidence.
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Grinder Importance
- Invest the majority of your coffee equipment budget in a good quality grinder.
- A hand grinder offers better value for money than an electric one when starting out.
Reimagining the South Indian Filter
- Aramse reimagined the South Indian filter coffee brewer for consistency and modern accessories.
- Their modifications include standardized holes, air vents, a heat-resistant band, and a distribution tool.
Beyond Nostalgia and Kitsch
- Indian products often fall into the categories of nostalgia and kitsch.
- Aramse aimed to showcase Indian design thinking and innovation through their South Indian filter coffee brewer.