Zero To Travel Podcast 10 Steps to License Your Product Ideas for Location Independent Passive Income (No Manufacturing Required) with Courtney Laschkewitsch
Sep 16, 2025
Courtney Laschkewitsch, a serial inventor and product licensing coach, shares her inspiring journey of licensing six products after numerous rejections. She presents a 10-step system to turn product ideas into passive income without manufacturing. Courtney discusses the importance of perseverance and soft skills, revealing the realities of contracts and royalties. She also emphasizes the significance of market research and prototyping, along with the emotional and practical challenges inventors face. Discover how to navigate the licensing landscape while embracing innovative ideas!
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Prioritize Soft Skills
- Develop soft skills like discipline, persistence, and consistency; they matter more than the idea itself.
- Expect and learn to handle repeated rejection rather than quitting after a few "no" responses.
52nd Pitch Finally Landed A Deal
- Courtney learned product licensing in a year-long program and took two years to land her first deal after 51 rejections.
- Her persistence paid off when the 52nd company agreed to license her product.
Do Deep Market Research First
- Conduct thorough market and prior-art research using varied keywords, image and patent searches before developing your idea.
- Search by problem, solution, and specific features to avoid wasting time on ideas already in the market.