"Tech Finance" with Sasha Orloff: B2B Fintech | AI | Finance Tech

E45: Artisan: Stop Hiring Humans, with Jaspar Carmichael-Jack

Apr 30, 2025
Jaspar Carmichael-Jack, the Founder and CEO of Artisan, discusses the revolutionary role of AI, particularly their creation Ava, in automating sales and workflows. He shares insights on how AI can enhance decision-making and streamline operations across various sectors. The conversation highlights the balance between automation and human intuition, as well as the challenges of creating human-like interactions. Jaspar also reflects on his entrepreneurial journey, the importance of adaptability, and the innovative potential of AI in transforming modern business.
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ADVICE

Prioritize Outbound Sales AI

  • Focus first on perfecting outbound sales AI before launching inbound and meeting assistants.
  • Incremental improvements to outbound leverage provide the best ROI before expanding product lineup.
INSIGHT

AI Calling: Near Future Outlook

  • AI voice and video quality remain insufficient for autonomous calling but can guide human calls today.
  • AI calls may handle low-value leads autonomously while routing important leads to humans.
INSIGHT

AI Cuts Acquisition Cost Drastically

  • Artisan's AI lowers sales acquisition cost dramatically, shifting traditional ROI calculations.
  • This enables targeting underserved small businesses which were previously unprofitable markets for venture.
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