The Work Episode 32 - Vegans and Venison

What’s up, y’all — in this episode, Greg and I kick things off with some good ol’ Saturday morning nostalgia: Teenage Mutant Ninja Turtles, DuckTales, cereal boxes, and childhood memories. Then we shift gears into what’s happening around the compound and what’s coming down the pipeline.

It’s been “spring cleaning in the fall” season here at Keto Brick HQ — clearing out, organizing, and getting ready for a strong close to the year. We’ve got two new Brick flavors dropping before year’s end (one brand new, one long-awaited favorite making its comeback), and we couldn’t be more excited to share those.

We’re also gearing up for Hack Your Health in Tampa — I’ll be speaking on the food addiction panel, and we’re planning to link up with some old friends and maybe even get a lift in while we’re there. In the meantime, I’ve got deer camp this weekend to fill the freezer and new feeder pigs arriving soon for the homestead. Never a dull moment.

We spend some time talking about the pushback from vegans on social media lately — and I make it clear where I stand: I’m all about regenerative agriculture, raising animals ethically, and honoring the life that feeds us. I don’t advocate for factory farming — I advocate for stewardship, self-sufficiency, and doing things the right way.

From there, Greg and I dive into business and training updates. We’re ramping up Keto Bodybuilding content and marketing, relaunching Live Savage Apparel with a totally new look, planning next year’s retreats (including an entrepreneurial one), and I’m finally recording the audiobook version of my book for Audible.

On the fitness front, we’re running a new training split that’s absolutely brutal in the best way — heavy squats, hip thrusts, lunges, and hypertrophy work. I’m hitting lifetime PRs and feeling strong. We’re tweaking the workout app to make tracking smoother, scheduling bloodwork and Dexa scans, and already thinking ahead to prep in 2027.

We talk a lot about order and alignment — getting the environment clean, systems dialed in, and priorities locked before the next phase of growth. Whether it’s the gym, business, or homestead, everything runs smoother when you take the time to clear out the clutter and tighten things up.

I also get personal toward the end — sharing some thoughts on parenting Rigel and figuring out how to discipline without breaking his spirit. There’s no manual for this stuff, but I’m learning that patience, consistency, and presence go a long way.

We close things out with plans for deer camp, hiking, and a reminder to embrace the building phase — in training, in business, and in life.

Main Takeaways:

• Two new Keto Brick flavors on the way
  

• Hack Your Health prep + travel plans
  

• Live Savage Apparel relaunch incoming
  

• Regenerative agriculture > factory farming
  

• Hitting new PRs and refining the workout app
  

• 2026: Build the systems — 2027: Go all in on prep
  

• Stay organized, stay disciplined, stay resolute
  

In short: this episode is all about resolve — cleaning house, sharpening focus, and putting everything in order to grow stronger in every area of life.

Greg Mahler is also a lifetime natural bodybuilder, and can be followed on Instagram

https://www.instagram.com/ketogreg80/

Register For My FREE Masterclass: https://www.ketobodybuilding.com/registration-2

Get Keto Brick: https://www.ketobrick.com/

Subscribe to the podcast: https://open.spotify.com/show/42cjJssghqD01bdWBxRYEg?si=1XYKmPXmR4eKw2O9gGCEuQ