Episode 8: Single Channel Commerce: How Risky Is It?

Dec 17, 2021

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Single Channel Commerce: How Risky Is It?

Keeping all your eggs in one basket is known to be bad but for some reason so many brands still continue to rely upon a single channel. Entrepreneurship in general is a risk but relying upon a single channel is putting your entire business in jeopardy. Tim and I talk about risky business and how you can improve your chances of success.

The Longer Game is a podcast focused on leaning into the trends and advancements in retail so brands see a clearer path to success across ALL channels. We’re looking at retail in a whole new way, looking to better understand the future of retail. It’s Retail Reimagined. Sharing hope about the future. No one channel can a business sustain. Go omni-channel.

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About our guest: Timothy is a serial entrepreneur and the founder and CEO of the Helium family of brands. He serves as the President and CEO of Helium SEO, which is a technology driven digital marketing agency that provides data driven digital marketing and leverages AI and Machine Learning to provide superior SEO results for mid-sized and enterprise businesses. Helium has 51 employees, offices in Ohio and California, and was recently named “Aspiring Business of 2019” by the Cincinnati Chamber of Commerce. Timothy travels often to speaking events and loves speaking & training audiences on SEO and digital marketing methods that are new and driving results. You can find them at...
Website: helium-seo.com
LinkedIn: https://www.linkedin.com/in/timothyjwarren25/

Michael Maher, the host, would love to connect with you. Reach out to him at…
Email: michael@thinkcartology.com
LinkedIn: https://linkedin.com/in/immichaelmaher

This podcast is sponsored by Cartology and Arch DevOps.
Cartology is a customized done-for-you service agency that helps brands accelerate growth and get profitable on the Amazon marketplace. They work directly with brands to create strategy and then go right out and execute it. Want to find out more?
Website: https://thinkcartology.com
LinkedIn: https://linkedin.com/company/cartology
Instagram: https://instagram.com/thinkcartology