30 Minutes to President's Club | No-Nonsense Sales #137 - Playbook: Cold Calling Playbook Part 2
19 snips
Nov 2, 2022 AI Snips
Chapters
Transcript
Episode notes
Attack The Problem, Not The Product
- Replace product pitches with a specific problem prop that names a hairy problem peers face.
- Keep the solution to one sentence and ask, "Was that even moderately interesting?"
Suggest Ranges And Send A Hold
- Suggest broad meeting ranges (e.g., "tomorrow afternoon or Thursday morning") instead of exact times.
- If they want email, send a calendar hold and ask them to decline/replace if needed.
Pause, Then Use The Miyagi Framework
- When hit with an objection, use a short rehearsed ledge to pause (e.g., "I figured you'd say that").
- Then apply the Mr. Miyagi framework: agree, ask for more info, and sell the meeting.