
Channels with Peter Kafka How Odd Lots' Joe Weisenthal Turned Curiosity Into a Career, and a Hit Podcast
Feb 11, 2026
Joe Weisenthal, a curiosity‑driven markets journalist and long‑time internet personality, and Adam Bhala Lough, documentary filmmaker behind Deep Faking Sam Altman, join for a wide-ranging chat. They talk about building a hit business podcast, finding perfect interview subjects, tariffs and policy chaos, the rise of deepfakes, and how AI is reshaping filmmaking.
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Episode notes
Curiosity Over Expertise Wins
- Odd Lots succeeds by asking basic questions that reveal how systems actually work.
- That curiosity pulls in both professionals and interested non-experts who want clarity, not posturing.
Book The Right Guest First
- Find the perfect guest: someone deeply knowledgeable who can explain enthusiastically in clear English.
- Prioritize guests over topics; the right expert carries the episode's value.
Modeling How Professionals Communicate
- High-velocity publishing and chart-driven analysis matched audience needs in the 2010s.
- Adapting sell-side report styles taught Joe how to capture and hold professional attention online.



