Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

How Marriott’s Chief Revenue & Technology Officer Is Turning IT into a Growth Engine

Mar 2, 2026
Drew Pinto, EVP and Chief Revenue and Technology Officer at Marriott, leads digital commerce, revenue management, IT, data analytics, and AI. He explains merging revenue with technology, disciplined capital allocation for AI, shifting tech toward measurable commercial impact, treating many tech issues as data problems, and a new product operating model to break down silos.
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INSIGHT

Merging Revenue And Technology To Drive ROI

  • Marriott combined revenue and technology under one leader to ensure tech investments directly deliver commercial outcomes.
  • Drew Pinto shifted the role into capital allocation and ROI discipline to decide which AI and tech bets to place and measure returns.
ADVICE

Launch A Product Operating Model Now

  • Adopt a product operating model to break silos and empower small teams with clear KPIs to own outcomes.
  • Pinto is rolling this out in 2026 to enable cross-discipline squads to make decisions and deliver guest- and owner-facing products faster.
ADVICE

Automate Workflows To Empower Frontline Staff

  • Use technology to augment human service, not replace it; automate clerical work and surface guest data for associates.
  • Pinto is automating check-in keystrokes and consolidating guest preferences so front-desk staff can deliver personalized moments quickly.
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