Work From The Inside Out 194: Scale a Business That You Love with Eleanor Beaton
Eleanor Beaton is the founder of SafiMedia, an education & coaching company for women entrepreneurs. Through SafiMedia and her podcast Power Presence Position, Eleanor and her team are committed to advancing global gender equity and a model of economic growth that nourishes the planet, one woman-owned business at a time.
Eleanor grew up in Nova Scotia, Canada, although she was born in England. Her father was an economics professor at a university in Nova Scotia, and previously, her Mom was a teacher in her native Fiji, where Eleanor’s parents originally met. In fact, in those earlier years, Eleanor’s mother earned more than her father, owned her own home, and was living very comfortably, fully supporting herself when they began dating. Once they moved to England and had Eleanor, they decided that her mother would stay home and raise her, which she did for eighteen years.
Eleanor’s parents had a good relationship, yet her mother regretted not having her own finances to manage. Her message to Eleanor: make your own money. Money is power.
Eleanor started her career in PR and advertising, but something was missing. She decided to attend journalism school and, then, started her own communications firm. Eleanor was drawn to content about women’s independence and financial equity. She trained in coaching and shifted her business model to support female entrepreneurs in their growth and development.
In this week’s Work From The Inside Out podcast, learn more about Eleanor’s journey:
- Eleanor's work has been published or quoted in publications including The Globe & Mail, The Atlantic, CBC, Chatelaine, and more.
- She’s on a mission to double the number of women entrepreneurs who scale past $1M in revenue by 2030.
Learn more and connect with Eleanor here:
- Website
- Safi Media
- Free gift from Eleanor: Eleanor's 13 secrets for sharing your message - https://safimedia.lpages.co/selling-with-stories-list/
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