New Media

New Media in 2026: What Actually Works

33 snips
Mar 24, 2026
Dylan Redikop, newsletter and content strategist behind Growth Currency and Growth in Reverse, breaks down what's working in newsletters, monetization, and events. Short takes on paid vs organic subscribers, why in-person networking still wins, and practical tactics like email gating and sponsorship ROI. Fast-paced, strategy-first conversation about growing and monetizing modern media.
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ADVICE

Make Sponsorships The Profit Engine For Expo Events

  • Sell sponsorships and exhibitor space aggressively for expo events because half the revenue should come from partners.
  • Matt recommends pricing tickets around true cost per attendee and making sponsors the primary profit center.
ANECDOTE

How Growth Currency Found Its Niche

  • Dylan recounts starting Growth Currency on Substack in January 2021 and pivoting to a newsletter about newsletters after feedback.
  • Justin Moore suggested Dylan focus on newsletter growth, which led him to niche and build a newsletter-focused career.
INSIGHT

Podcast Growth Relies On Audience And Consistency

  • Growing a podcast often depends on existing audience and heavy cross-channel work, not simple hacks.
  • Matt and Kolby note top podcasts launched from large newsletters and YouTube clipping, plus years of consistent output.
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