The Cyber Go-To-Market Talk podcast for cybersecurity sales and marketing teams How to build your first channel program with Kimber Garrett
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**Episode Summary:**
🤔 Are you struggling to introduce new technologies to satisfied clients? 📈 Want to simplify your channel program for sales reps? 💼 Curious about balancing partner revenue and innovation? Tune in to this episode of the Cybersecurity Startup Revenue Podcast.
👉 In this conversation, Kimber Garrett, a seasoned channel strategist, shares valuable insights on:
👉 Understanding client needs and pain points
👉 Building a simple and effective channel program
👉 Balancing partner revenue streams with innovation
**About Our Guest:**
Kimber Garrett is an experienced channel strategist with a successful track record of building channel programs. With a focus on consulting and advising clients, Kimber has observed both good and bad behavior from vendors and channel representatives. Kimber's expertise in navigating the complexities of the cybersecurity industry makes this episode a must-listen for founders, CEOs, leaders, and salespeople in the field.
**Summary:**
Join host Andrew Monaghan as he delves into the world of cybersecurity channel programs with guest Kimber Garrett. Discover the importance of understanding client needs, leveraging innovation, and simplifying channel programs to drive revenue growth. Don't miss out on valuable insights from Kimber's wealth of experience in building successful channel strategies. Tune in now and gain actionable takeaways for accelerating sales and revenue in the cybersecurity industry.
🔗 [Connect with Kimber Garrett on LinkedIn]
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