Creative Rebels

The Creative Practice with Seth Godin

Jan 29, 2021
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ADVICE

Focus on a Small Audience

  • Serve a specific small audience instead of chasing mass approval.
  • Being on the hook for a small group focuses and gratifies creative work.
INSIGHT

Need Only a Small Loyal Audience

  • You don't need mass approval; just a small group who would miss you.
  • Cultural evolution trains fear of rejection, but it's okay if some don't like your work.
ADVICE

Curiosity Is a Skill

  • Curiosity can be relearned as a skill like any other.
  • Build trust over time to encourage others to take creative leaps.
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