The Problem With... The Problem With The Internet: Jacob Hawley & Jake Farrell
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Oct 28, 2025 Join UK stand-up comedians Jacob Hawley and Jake Farrell as they dive into the chaos of internet culture. With their wit, they explore why the online world rewards outrageous behavior and how extreme personalities fuel viral success. They discuss the perils of the creator economy, from monetized trauma to the pressure of maintaining an online persona. Unpacking the bizarre characters that captivate audiences, they ask tough questions about morality, performative outrage, and what it means to stay sane in a digital landscape that never logs off.
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Trump As A Performance Archetype
- Jake and Jacob note Trump functions as a crafted character who leverages performance to dominate attention.
- They treat his theatricality as an example of how public figures use persona to captivate audiences.
Outrage Is Often Status-Seeking Validation
- Outrage online often functions as a self-validation system for critics seeking moral superiority.
- James Smith says many negative commenters act to feel better, not from principled critique.
Use Polarizing Signals To Weed Your Audience
- Use early polarizing signals to filter incompatible followers quickly.
- James Smith recommends provocative content to reveal who genuinely aligns with you.