The Cyber Go-To-Market Talk podcast for cybersecurity sales and marketing teams 191: A different path to product creation and scaling a cybersecurity company with Mirza Asrar Baig
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Mirza Asrar Baig, Founder and CEO of CTM360, shared his story of starting a cybersecurity company from Bahrain in the Middle East. Contrary to the usual way, Mirza didn’t take VC funding, didn’t launch a point product, and didn’t immediately try to sell in Europe and North America. Find out why he took this different approach and how it is working.
Listen to his episode to hear about:
- Mirza’s multi-capability approach
- How he differentiates IT Security, Information Security, and Cybersecurity
- Why a person called Charlie was important to the founding of CTM360
Resources:
Contact Arsalan Iqbal at CTM 360 by email: arsalan@ctm360.com
Other episodes you'll enjoy:
Dave Phelps, RSM at Crowdstrike - Make your territory, your franchise
Vladi Sandler, Co-Founder and CEO at Lightspin talks about protecting cloud and Kubernetes environments from unknown risks
The power of asking short questions like Barbara Walters
Connect with me:
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LinkedIn: https://www.linkedin.com/in/andrewmonaghan
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