unSILOed with Greg LaBlanc

575. The Rise and Repair of the Intangible Economy feat. Jonathan Haskel

Aug 11, 2025
Jonathan Haskel, a Professor of Economics at Imperial College, dives into the intricate world of the intangible economy. He discusses the challenges of valuing intangible assets like data and branding, and the necessity for institutional reforms to keep pace with this shift. Haskel highlights how AI can transform productivity akin to historical technological revolutions. The conversation also touches on the varying financial structures worldwide and the role of 'bullshit jobs' in supporting the evolving economic landscape.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
INSIGHT

Economy Has Become Intangible-First

  • The economy has shifted from producing tangible goods to producing intangibles like software, scripts, and branding.
  • This shift breaks many traditional frameworks in economics, law, and measurement, requiring new approaches.
INSIGHT

GDP Understates Intangible Investment

  • National accounts now partially record intangibles like software, R&D, and artistic originals but miss design, branding, and market development.
  • That incomplete measurement widens the gap between true GDP and measured GDP.
ADVICE

Value Intangibles With Dual Methods

  • Use both cost-based and market-gap approaches to value intangible assets, knowing each has trade-offs.
  • Prefer conservative cost measures for durability, but account for synergies that raise true value above costs.
Get the Snipd Podcast app to discover more snips from this episode
Get the app