99% Invisible Craptions
33 snips
May 2, 2023 
Shuti Gatwa, the groundbreaking actor poised to portray the first Black Doctor in Doctor Who, joins to discuss the intriguing world of closed captioning. He humorously reflects on a captioning mishap during his announcement. The conversation navigates the critical importance of accurate captions for accessibility, especially for the deaf and hard-of-hearing communities. Gatwa highlights the rising popularity of captions among all viewers, including younger audiences, due to improved media consumption trends. Together, they tackle the need for better captioning practices and the ongoing advocacy for accessible media.
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Netflix Lawsuit
- In 2007, the NAD addressed captioning issues with Netflix's new streaming service.
- Netflix argued that existing captioning rules didn't apply to them because they weren't traditional television.
Netflix Consent Decree
- The NAD sued Netflix in 2011, arguing that despite not being a physical place, Netflix provided a social experience.
- The judge ruled in favor of the NAD, mandating Netflix to caption all content within four years.
Zebra Concealer
- Early automatic captions were often inaccurate and nonsensical.
- Rikki Pointer recalls an instance where "zebra" was captioned instead of "concealer" in a makeup tutorial.