The Danny Miranda Podcast

#356: Simran Sandhu – The Unsung Hero Behind Our Future (Acquired By Morning Brew)

May 17, 2023
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ADVICE

Pitch Safety To Win Big Brands

  • Offer brand-safe Gen Z content as a distinct product for hesitant advertisers.
  • Simran pitched Our Future as a safer way to reach Gen Z and landed large ad deals.
ADVICE

Turn Internal Wins Into Services

  • Use internal contests and proof projects to spawn scalable services.
  • Winning viral challenges led Simran to propose agency work and land major contracts.
ADVICE

Use Samples And FOMO To Land Clients

  • Build case studies by doing free or sample work to win dream clients.
  • Simran recommends making sample clips and creating FOMO to close enterprise deals.
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