Bloomberg Businessweek

BONUS EPISODE: A Conversation About Middle East Boycotts Hitting Global Brands

Jan 28, 2024
The podcast discusses the impact of boycott movements in the Middle East against big foreign brands due to their perceived support for Israel. It explores the decline in sales, PR challenges, and the response of these brands. The success of local brands and cafe chains amidst the boycotts is also showcased. The consequences of ongoing boycott campaigns on global brands in the region and the escalating conflict in Gaza are discussed.
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