Dave Chesson, founder of Kindlepreneur and Publisher Rocket, shares his expertise on Amazon keyword optimization and book marketing. As the creator of one of the most popular keyword research tools for authors, Dave provides insights into how authors can better position their books for discovery on Amazon.

In this episode:

The story behind Publisher Rocket's development
Understanding Amazon's keyword system
How to optimize your seven KDP keyword boxes
Different approaches for fiction vs non-fiction keywords
Using the new reverse ASIN tool for research
Tips for analyzing competition and market potential
Best practices for keyword research and implementation

Resources mentioned:

Book recommendations:

Dungeon Crawler Carl series by Matt Dinniman

Connect with Dave Chesson:

Website: https://kindlepreneur.com/
YouTube: https://www.youtube.com/@Kindlepreneur
Contact: https://kindlepreneur.com/contact-me/

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Dave Chesson - Cracking the Amazon Keyword Code with the Kindlepreneur