The GaryVee Audio Experience The #1 Secret to B2B Growth on LinkedIn
34 snips
Apr 1, 2026 
Allison Ellsworth, co-founder of Poppi and entrepreneur who grew a kitchen-startup to national distribution and an acquisition, joins to discuss modern brand growth. They cover posting daily on LinkedIn and TikTok, the shift from follower counts to interest-driven distribution, building community through radical listening, and why humility beats ego when scaling a brand.
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Post One To Three Times Daily On LinkedIn
- Post on LinkedIn one to three times per day if you can afford it to capture underpriced attention.
- Gary cites his agency's growth and his own content-driven revenue as proof this high-frequency posting converts to massive leads.
We're In The Interest Media Era
- Social used to require followers; interest media now surfaces content to audiences regardless of follow counts.
- Gary calls this era Day Trading Attention where words, audio, and video are the currency for building belief and business.
Run High Volume Tests And Learn Platform Details
- Treat content as underpriced attention: test high volume and expect many failures before wins.
- Gary recommends 25–50 hours to learn platform mechanics (thumbnails, first 3 seconds, 10-second hook, copy, format choice).
