Simple and Smart SEO: A podcast for Shopify sellers who want to expand beyond Etsy! 🎧 Semantic Triples, Ikigai, and Optimizing Life with AI (Featuring Ana de la Cruz, Part 2)
In Part 2 of this conversation, Ana de la Cruz, SEO Lead at Chartis, returns to The Simple and Smart SEO Show with Crystal Waddell for a deep dive into the human side of AI.
Ana unpacks how experimenting with chatbots taught her the inner workings of LLMs, what semantic triples really mean for SEO, and how the Japanese philosophy of Ikigai helps her balance learning, creativity, and life.
Crystal connects it all back to entrepreneurship — discussing the “never-ending to-do list,” living an optimized life, and how technology can make us more human when we use it with intention.
You’ll learn:
- What SEOs can learn from experimenting with AI and coding
- Why understanding semantic triples and language structure matters
- How to use Ikigai to prioritize time and energy
- How to optimize life, not just website
Helpful Links:
🎧 Podcast Hub → https://simpleandsmartseo.com/best-seo-podcast
📘 SEO Starter Course → https://SEOin7Steps.com
💼 Guest: Ana de la Cruz → LinkedIn Profile
Connect With Crystal → Linkedin Profile
Chapters / Timestamps:
00:00 – Experimenting with AI and LLMs
01:00 – Presenting a Chatbot Project at Work
02:00 – What Are Semantic Triples?
03:20 – Why Meaning and Context Matter in SEO
04:24 – The Good, Bad, and Ugly of AI
05:00 – Embracing the Learning Process
06:10 – How to Balance Learning and Earning
07:09 – The Ikigai Framework Explained
10:00 – The “Never-Ending To-Do List” GPT Idea
12:05 – Energy, Emotions, and Productivity
13:34 – Optimizing Life with Technology
15:59 – Rapid-Fire Q&A: SEO, AI, and the Future
17:30 – Where to Connect with Ana
Text me your questions or comments!
Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)
Here's a quick question: Are people actually finding your products on Google?
If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.
I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.
No tech headaches, no fluff. Join us at
Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)
Here's a quick question: Are people actually finding your products on Google?
If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.
I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.
No tech headaches, no fluff. Join us at
Book a Shopify Store Strategy Call With Crystal!
Want to follow up on what you've heard? Search the podcast!
AFFILIATE LINKS:
Start your Shopify Store!
Get SurferSEO!
Metricool (to be everywhere online, you NEED a social media scheduler!)
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!