Today on the show we are learning from Zoe Marshall. The founder and host of The Deep Podcast.

From terminal parents to sex workers, extremists, and drug addicts, The Deep is a place for thought-provoking conversations that help us explore who we are, when no one is looking.

Cracked wide open by her past trauma, grief, and abuse, Zoe holds the space for others to share their fascinating stories and perspectives through these deep conversations. I absolutely LOVED this episode, so much. We got down to the business model of how to monetize something that’s sensitive and sits almost in a taboo area. We also go through Zoe’s key learning in creating the show and her advice if you’re creating something that can be seen as taboo or even controversial.

What I love so much about this episode is that Zoe is a real advocate for not doing it for the money. We've all heard it before. Follow your heart, not your head. Satisfy your passion, not your bank account. It can be frustrating to hear when the bills need to be paid, but there's some real truth to it. And that's not something we chat about enough on the show.

Zoe's biz model with The Deep is essentially to provide great value to people. If more people followed this ideal, I think we, the planet, and our economy would all be a lot happier. If people see value in what you do, the money will follow naturally. Focus on your business and exceeding expectations, not how many figures you're bringing in. In the words of Zoe, don't be a slave to the dollars, and you'll be just fine. Come in clear with who you are, and what service you're giving the world and a lot of amazing things will come your way.

If you get something out of this episode and you love it just as much as I do, please do share it to your IG stories and tag us @femalestartupclub! I am forever grateful when you do that! And as you know you can always slide into my DM’s on IG to chat and tell me what you’re up to.

LINKS WE MENTION:

Zoe's Instagram

What's The Deep Instagram

Zoe's Facebook

Female Startup Club's Instagram

Doone's Instagram

Doone's TikTok

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