The Private School Leader Podcast Episode 178: 5 Strategies That Will Boost Your Enrollment Before August
Where I live, we are lucky enough to have all four seasons. Last week, I saw the first robin of the year and some of the daffodils are starting to pop up.
Spring is a wonderful season because it means winter is over and everything will be lush and green in just a few weeks.
Unfortunately, this is not necessarily a wonderful season for private school leaders. Why? Two words. Enrollment Season.
I think that there are three reasons why so many private school leaders get so stressed out about their enrollment numbers at this time of year:
- Enrollment affects everything: staffing, budget, facility needs, curriculum purchasing, etc.
- Enrollment is a public number and the board always knows that number.
- No matter how hard you work at it, the outcome is mostly out of your control.
The good news is that we still have time to take action. On today’s episode of The Private School Leader Podcast, I am going to give you 5 Strategies That Will Boost Your Enrollment Before August.
Thank you for listening to the podcast every week. You are making a difference in the lives of the students, teachers and parents at your school. I know that what you do is difficult, exhausting and lonely. Your hard work inspires me to keep making weekly content to try to encourage and inspire you as you serve your school.
Thanks for all you do,
Mark Minkus
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I’ve created a FREE RESOURCE for you called “The Top 6 Ways To Protect Your School From a Lawsuit”. This is a 10 page pdf that will help you to keep your staff and students safe and help keep your school out of court. Litigation is expensive, time consuming and extremely stressful. This common sense guide will help you to be more intentional and proactive when it comes to protecting your school. You can grab “The Top 6 Ways To Protect Your School From a Lawsuit” at www.theprivateschoolleader.com/lawsuit. Thanks!
I want to give you a gift to say “thank you” for listening to the podcast. I have created a FREE guide for you called “5 Strategies To Help You Work With Difficult Parents”. We know that working with parents is part of the job and most of our parents are great, but some of them can be very demanding and emotional and difficult. This guide will give you the tools that you need to build better relationships and have better meetings with the difficult parents at your school. Go to www.theprivateschoolleader.com/parents to grab the guide. Thank you again for listening every week!
I am really excited to share a new resource with you that I created recently. It is called The 6 Keys To Improving Your Relationship With Your Board. The most important relationship in our private schools is the one between the Board and the Head of School and I think that there is always room for improvement. This FREE guide is a 7 page pdf where I give you specific strategies to strengthen your relationships with your board members. So go www.theprivateschoolleader.com/board to grab your free guide!
Is it just me or are the parents at our schools getting more demanding and more intense, more often? Dealing with parents is part of the job as we lead our private schools, but it can quickly lead to stress, anxiety and feeling overwhelmed. That’s why I created Parent Academy! Now you have a step by step framework that will help you go from feeling stressed and anxious to feeling confident and calm. Over the last 33 years, I have built successful relationships with thousands of parents and I have packaged that knowledge into an online course. Not only that, but after I teach you, I am going to teach your teachers these strategies as well! Parent Academy contains two, 45-minute webinars that are Teacher PD’s with a printable notebook, guided notes and discussion questions. Go to www.theprivateschoolleader.com/parentacademy to learn more!
I want to give you a brand new resource that I just created a few weeks ago. It is called: The 4 Worst Things Parents Believe About Your School And How To Change Their Minds. Have you ever gotten really frustrated when parents believe things about your school that aren’t true? I think that it is really infuriating and discouraging. Unfortunately, parent perception is reality. Well, I have created a pdf guide that will talk about 4 super problematic things that parents probably believe about your school. Most importantly, I am going to teach you how to change their minds. You can grab this FREE guide at www.theprivateschoolleader.com/believe
What is your biggest problem right now? I want to hear more about your biggest problem and I want to help you solve it.
Whether your problem is feeling guilty that your family gets what’s left of you at the end of the day, relentless parents, difficult teachers, a lack of boundaries between work and school, feeling overwhelmed, Imposter Syndrome, enrollment or teacher morale, I can help.
I would love to hear more about your biggest problem and I would love to be your coach. Go to www.theprivateschoolleader.com/coaching to learn more about working with me 1-on-1.
I am excited to share with you a new resource and I want to give this to you as a FREE GIFT to say “thank you” for listening to the podcast. It is called The 7 Secrets To Improving Teacher Morale. As private school leaders, we are always looking for ways to improve teacher morale at our schools, but it is hard to know where to start. Well, now you have a step by step plan and you can grab it at theprivateschoolleader.com/morale
I am super excited about a brand new resource that I want to share with you for FREE! It is a 45 minute Masterclass called: “Winning At School Without Losing At Home”. This is a video webinar training complete with guided notes and it will do exactly what the title says. This training will help you to be successful, organized and energized at school while still taking good care of yourself AND your family! Does that sound too good to be true? Go to www.theprivateschoolleader.com/winning to grab your free Masterclass training Winning At School Without Losing At Home”.
I want to say thank you for listening to the podcast by giving you a FREE GIFT. It is called The 7 Steps To Having Successful Meetings With Upset Parents. This guide is an 11 page pdf that gives you a step by step plan to have better meetings with the parents at your school. Every good coach has a game plan. Every good teacher has a lesson plan. Too many private school leaders don’t have a plan when they sit down to meet with an upset parent. Well, now you have a PLAN! You can grab this FREE GUIDE at www.theprivateschoolleader.com/meeting
I’ve created a free resource for you called “The 6 Things That Every Private School Teacher Wants From Their Leader”. This guide is a 6 page pdf that will be a game changer for you. I guarantee you that if you do these 6 things, the teachers at your school will be happy to follow you. You can pick up your free guide by going to www.theprivateschoolleader.com/guide
I want to give you a FREE gift called 7 Strategies To Effectively Deal With Difficult Teachers. Sometimes we need some courage and confidence to deal with difficult teachers. What you need is a plan! This guide is a step-by-step plan that you can use to help one of your difficult teachers improve their performance and improve their attitude. Go to theprivateschoolleader.com/difficult to grab this free guide!
Please check out all of the free resources on my website that can help you serve and lead your school community. There are "Plug & Play PD's" (45 minute webinars with guided notes) as well as Top 10 Lists of Leadership Books, Productivity Books and TED Talks over at www.theprivateschoolleader.com/resources. You can grab the show notes for today's episode at www.theprivateschoolleader.com/episode178
Do you ever have “Teacher Drama” at your school? Gossip. A teacher coming to you because they can’t get along with another teacher? Well, I am excited to share with you a resource called 5 Strategies To Reduce Teacher Drama At Your School. This is a 9 page pdf that will give you strategies that will help you to actually reduce teacher drama at your school. Go to www.theprivateschoolleader.com/drama to grab your free guide.
Please write a review of this podcast and help the algorithm push this content out to more leaders. I would love to get your feedback about the podcast, ideas for future episodes and hear about how you are implementing these strategies in your life and at your school. You can email me at mark.o.minkus@gmail.com Thanks!!
I am excited to share a resource with you called: “How To Use Verbal Judo To Have Better Conversations With The Parents At Your School” What is “Verbal Judo”? "Verbal Judo" is a communication strategy that focuses on using words effectively to de-escalate conflict, resolve disputes, and achieve positive outcomes in various interpersonal interactions, particularly in high-pressure situations.
George Thompson and Jerry Jenkins wrote a book called Verbal Judo: The Gentle Art Of Persuasion. So, I have taken several important strategies from the book and applied them to your life as a private school leader. Grab your free copy of “How To Use Verbal Judo To Have Better Conversations With The Parents At Your School” at www.theprivateschoolleader.com/judo