The Onion Wears The Infowars Skinsuit feat. Ben Collins (E370)
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Apr 29, 2026 Ben Collins, CEO of The Onion and former NBC reporter who covered disinformation, discusses The Onion's licensing deal for InfoWars. He outlines plans to repurpose the brand into overt satire. Conversation covers rights acquired, accountability for Sandy Hook families, Tim Heidecker's creative role, platform and distribution strategy, and long-term creative vision.
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Onion's Strategic Takeover Of InfoWars
- The Onion plans to repurpose InfoWars to expose and neutralize conspiracy media by owning its IP and editorial control.
- Ben Collins says the deal is a six-month license with option to renew, pending a Texas judge's approval on April 30th.
Alex Jones Misread Adult Swim As Proof
- Ben Collins recounts Alex Jones using a fake Tim Heidecker mugshot and misreading Adult Swim content as evidence.
- Collins says Jones hasn't shared mainstream pop culture for 20 years, which made Jones's recent errors revealing and comic.
Prioritize Victims When Repurposing Toxic Assets
- Use the InfoWars asset transfer to help Sandy Hook families get justice and hold Alex Jones accountable.
- Collins frames the lease (until purchase) as proving families remain owed roughly $1.39 billion in judgments.

