How AI Can Tell You WHERE to Use AI in Your Retail Operations With Tomáš Čupr | Spotlight Series

Mar 30, 2026

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In this Retail Technology Spotlight Series episode, Chris Walton sits down with duvo.ai CEO Tomáš Čupr to explore one of the most mind-bending ideas in AI today: not just how AI can improve retail operations, but how it can actually identify what in your operations should be improved in the first place. Drawing on Tomáš Čupr’s experience building Rohlik Group, a $1.5B+ pan-European e-grocer, and now leading duvo.ai, the conversation dives deep into the messy reality of retail operations, including fragmented systems, manual processes, and the hidden gaps leaders don’t even realize exist.

From agentic process mapping and Duvo Clarity to autonomous operations and the future of hybrid human and AI teams, this episode challenges conventional thinking around digital transformation and offers a practical look at what it really takes to operationalize AI at scale. If you’re trying to understand where AI fits into your organization, how to uncover inefficiencies, or how to move beyond pilot purgatory into real execution, this conversation delivers a fresh and highly actionable perspective.

Key Topics Covered:

• 00:00:45 – Why AI should identify problems, not just solve them

• 00:03:02 – Tomáš Čupr’s background building Rohlik Group

• 00:04:51 – The origin of duvo.ai and challenges with retail automation

• 00:07:50 – Why retail operations are too messy for traditional AI approaches

• 00:11:07 – The reality that most leaders don’t actually know their own processes

• 00:14:32 – Agentic process mapping and Duvo Clarity explained

• 00:19:41 – How AI analyzes workflows and recommends improvements

• 00:23:26 – Real-world examples including missed supplier follow-ups and margin leakage

• 00:25:56 – Automating should-cost analysis across every SKU

• 00:29:10 – The rise of self-improving, feedback-loop-driven retail systems

• 00:33:20 – The future role of retail leaders managing agents, not just people

• 00:41:28 – Why AI-native retailers could outpace legacy competitors

• 00:44:57 – Where to start with AI: process first, not data

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P.S. See our past 8 years of wonderful Spotlight Series podcast guests, featuring roughly 200 movers and shakers in retail, by clicking here: omnitalk.blog/category/spotlight-series-podcast/

#retailtech #retailAI #agenticAI #autonomousretail #processmapping #digitaltransformation #omnitalk #retailpodcast

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