This week we have a group of CX and BPO experts who recently visited Georgia. This nation of 3.6m people is positioned on the Black Sea, at the intersection of Europe and Asia, and is working hard to position itself as an attractive destination for CX and BPO sourcing.
Peter Ryan talked to people who travelled with him to visit Georgia this year to explore questions such as the ease of doing business there, the opportunity for multilingual CX, and how Georgia is attracting more digital and high-tech talent.
Featured in the discussion:
Elona Ymeri
Service Delivery Manager, Assist Digital
Tirana, Albania
https://www.linkedin.com/in/elonaymeri/
Traci Freeman
Managing Member, Believe Consulting
Johannesburg, South Africa
https://www.linkedin.com/in/tracifreeman/
Jasen Shirley
Head of Customer Service and Sales, North America/Canada, SIXT
Riverview, Florida, US
https://www.linkedin.com/in/jasen-shirley-688a651b8/
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https://www.investingeorgia.org/
https://www.linkedin.com/company/enterprisegeorgia/
https://www.enterprisegeorgia.gov.ge/
SUMMARY:
Mark Hillary and Peter Ryan discuss a recent visit to Georgia sponsored by Enterprise Georgia, highlighting the country's potential as a CX and BPO destination. The trip involved 15 stakeholders, including Jason Shirley, Ilona, and Tracy Freeman, who all shared their impressions in the discussion. Key points include Georgia's cultural alignment with the West, fast internet, co-working spaces, and ease of business setup. The Government Services Center was praised for its efficiency and customer service. The discussion also touched on Georgia's multilingual workforce, advanced skills, and the potential for complex services. Comparisons with Jamaica and other established BPO destinations were made, emphasizing Georgia's readiness for higher-value outsourcing.