30 Minutes to President's Club | No-Nonsense Sales #11 - Playbook: Nick and Armand teach you how to cold call
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Jul 8, 2020 Explore the art of cold calling with actionable strategies that can elevate your sales game. Discover the importance of thorough preparation and the impact of tone on conversations. Learn effective openers that engage prospects right away and techniques for addressing objections disarmingly. The hosts also dive into the nuances of scheduling meetings and ensuring attendance. Plus, hear personal anecdotes that enrich these practical tips, making cold calling less daunting and more effective.
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Tone of Voice
- Control your tone of voice; avoid uptones and speak with authority.
- Slow down, especially when handling objections, and use laughter intentionally.
Scripts vs. Flow
- Memorize your opener and value proposition to focus on delivery.
- Handle objections with a more natural flow and avoid sounding scripted.
Openers
- Avoid generic openers like "How are you?" or "Did I catch you at a bad time?".
- Instead, introduce yourself, state your purpose, and offer the prospect control.