The RV Entrepreneur Build A Business Beyond Social Media: PR Strategies to to Elevate Your Business - RVE #362
Looking to get your brand featured in the media? Need guidance from a top PR expert? This episode is just what you need! Heather Holmes, the founder and CEO of Publicity For Good, brings over a decade of experience as a publicist with a mission to help purpose-driven consumer brands expand their reach, build credibility, and make a positive impact. Remarkably, she grew Publicity For Good into a seven-figure company while living and working from her family's Airstream for 3 1/2 years as they traveled across America.
In this episode you'll learn:
- Heather's intentional decision to live in an Airstream while building her business
- Benefits of PR
- How to craft a compelling story
- Different types of media
- Common misconceptions and value of PR
- PR strategies for entrepreneurs starting out
- Hiring a PR firm and when to work with one
- Low cost and creative PR strategies
- How to build confidence in pitching to the media.
Connect with Heather:
https://www.instagram.com/publicity.for.good/
https://www.instagram.com/heatherdesantis/
~~~~~~~~~~~~~~~~~~~~~
THE RV ENTREPRENEUR
~~~~~~~~~~~~~~~~~~~~~
Join the RVE community on Facebook!
https://www.facebook.com/groups/therventrepreneurcommunity
Connect with RVE on all your favorite socials
https://therventrepreneur.com/connect
Got questions or comments for our hosts? Leave us a voice message! https://therventrepreneur.com/voicemail
(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)
Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form: