Relentless The Inventor of the Onewheel | Kyle Doerksen
Oct 16, 2025
Kyle Doerksen, the visionary founder and CEO of Future Motion, shares the incredible journey of creating the Onewheel. He discusses the inspiration behind its design, rooted in his snowboarding background, and the challenges he faced during the initial prototype phase. Kyle reveals how Kickstarter launched his project into success and why he opted for domestic manufacturing. The conversation highlights the importance of community engagement, product durability, and his philosophy on customer-friendly policies, all while navigating through the ups and downs of entrepreneurship.
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Keep The Core Experience Intact
- The core magical experience remained constant despite 17 years of engineering refinement.
- Sustaining that core sensation was key to enduring user enthusiasm and repeat use.
Win By Flexing Hardware And Inventory
- During supply shocks, redesign around available chips and create PCB variants to accept substitutes.
- Over-order critical parts during shortages, then manage excess inventory post-crisis.
Build For Repair And Longevity
- Designing durable, repairable vehicles shifts perception from disposable gadget to long-lived transport.
- Repairability, modular batteries, and spare parts sustain user loyalty and product longevity.
