Identity at the Center

#364 - Building Bridges in Identity with IDPro Joni Brennan

Jul 28, 2025
Guest
Joni Brennan
Joni Brennan, Chair of IDPro and President of DIACC, brings decades of identity and digital ID leadership. She discusses strengthening IDPro’s structure, bridging local, national and international identity ecosystems, and the business side of identity beyond technical roles. They cover interoperability, digital wallets, trust anchors, and balancing immediate fraud needs with long-term standards.
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INSIGHT

IDPro's Core Strengths And Growth Opportunity

  • IDPro's strengths are community connection, the annual capabilities survey, and the SIDPro certification built on a solid BOK.
  • Joni wants more structured engagement channels so members can shape the organization's next chapter.
ADVICE

Add Structure And Broaden Personas

  • Do create lightweight, centralized structures so members can raise ideas and contribute meaningfully to IDPro.
  • Do expand representation for non-technical identity roles like policy, comms, and product management.
ADVICE

Document Short Business Case Studies

  • Do collect concise case studies that frame business problems, decisions, and outcomes for identity projects.
  • Do publish short "do this / don't do this" takeaways to help practitioners avoid repeated mistakes.
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