The One Comma Club Challenge: Day 2 of 5 - Turning Belief Into Ability | #Marketing - Ep. 108

Jan 26, 2026

Catherine Jones, funnel design and conversion specialist who teaches a six-step SWIPES framework and runs ClickFunnels workshops. She walks through rebuilding proven funnels step by step. Short, practical design hacks for structure, fonts, colors, spacing, and interactions. Hands-on guidance to stop guessing and start building real, sellable funnel skills.

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INSIGHT

Design Drives First-Second Credibility

Users judge website credibility in a fraction of a second and design is the dominant cue.
Good design therefore directly affects conversion and is a sellable, high-demand skill.

ANECDOTE

Funnel Design Works Across Backgrounds

Catherine recounts students from all backgrounds earning income with only funnel design skills.
Examples include a 10-year-old, stay-at-home moms, students, and someone who rebuilt his life from living in his car.

ADVICE

Match Fonts And Pixel Sizes Exactly

Copy exact font family and pixel sizes when modeling a funnel to match credibility.
Use tools that reveal font names and pixel sizes to replicate typography precisely.

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In this episode of The Russell Brunson Show, we take the next step inside the One Comma Club Challenge by moving from belief into execution. After Day 1, a lot of people took action fast—and many of you suddenly found yourselves with real leads, real conversations, and real pressure to deliver. Today’s training is about removing that overwhelm and showing you exactly what to do when opportunity shows up. This is where we stop talking theory and start building real skills.

I’m joined by Catherine Jones for a hands-on workshop that breaks funnel building down into a simple, repeatable system anyone can follow—even if you’ve never designed a page before. Instead of guessing, getting creative, or trying to learn everything at once, we walk through how to model what already works, rebuild proven funnels step by step, and gain confidence by actually doing the work. This is where “I hope I can do this” turns into “I know how to do this.”

Key Highlights:

◼️Why most funnels don’t fail because of design—but because people overcomplicate the process

◼️How to recreate a proven funnel step by step without guessing

◼️The six-part SWIPES framework for building high-converting funnels

◼️Why funnel design is the easiest and fastest skill to sell online

◼️How modeling beats creativity when you’re just getting started

◼️Why confidence comes after taking action—not before

This episode is where things start to feel real. You’re no longer just learning about funnels—you’re learning how to build them. If the first training showed you what was possible, this one shows you how to make it happen. And once you understand this process, you’ll never look at funnels, websites, or online opportunities the same way again.

◼️https://onecommaclub.com

◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast

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