Small Creator, Big World We’ve Been Doing This Podcast Wrong (+ What We’re Changing)
10 snips
Feb 6, 2026 They rethink the show’s purpose and decide to prioritize community and conversation over optimization. They debate what “small creator” means and land on a practical revenue-based definition. They share why documenting their creator journeys matters and outline plans for workshops, office hours, and newsletter-driven recaps. Personal life and work updates round out the conversation.
AI Snips
Chapters
Transcript
Episode notes
Purpose Shift: Stories Over Optimization
- Becky and Bhav realized growth-focused how-to content wasn't the podcast they wanted to make.
- They chose to document personal creator journeys and build community instead of optimizing for virality.
Documenting Journeys As Core Value
- The hosts decided the podcast's value is in sharing real-time creative struggles and experiments.
- They aim to help others by being the relatable creators they themselves would listen to.
Use Workshops Instead Of Competing Guides
- Don't try to compete with specialist channels; use other formats for technical guides.
- Run workshops and community sessions for hands-on help instead of producing competing how-to videos.