The Best One Yet

👋 “Meet the New Boss” — Kevin’s Fed. Super Bowl commercial dating. Brag Book job hack. +Secret Starbucks store

14 snips
Feb 2, 2026
They unpack why Super Bowl ad costs balloon far beyond the $10M slot and how follow‑up marketing turns spots into campaigns. A deep look at Kevin Warsh’s nomination and how his views could reshape monetary policy. Career advice on building a "brag book" to capture wins and boost promotions. Plus a trivia reveal about the anonymous Starbucks location.
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ANECDOTE

Starbucks Investor Day Trivia Tease

  • Nick attended Starbucks Investor Day and learned an unusual fact about one Starbucks location.
  • He teased a trivia question about the only Starbucks where names aren't written on cups.
ADVICE

Treat Super Bowl Ads As A First Date

  • Plan marketing beyond the 30-second Super Bowl spot by budgeting for follow-up channels.
  • Buy additional ads and digital reminders to convert awareness into sales after the game.
INSIGHT

The Real Cost Is Three Times Higher

  • The $10M headline is only the 30-second slot cost; total campaigns often triple that figure.
  • Production, talent, and post-game "drag" marketing explain the gap between slot price and true spend.
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