The Game with Alex Hormozi If I Wanted To Scale A Service Business In 2026, Here's What I'd Do | Ep 941
26 snips
Feb 3, 2026 They explore replacing long multi-day funnels with a single four-hour 'date night' to boost attendance and focus messaging. They debate trimming unlimited Slack and packing high-value deliverables to protect founders' time. They outline scaling via events plus one-to-few delivery, batching sessions to raise client throughput. They discuss pricing, upfront payments to fix cash flow, and heavy repurposed video for ads.
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Pull Cash Forward With Deposits
- Pull cash forward with layaway or require a significant upfront deposit before starting delivery.
- Require a third of the fee (or a quarter) up front so acquisition spend is recovered sooner.
Turn Events Into Ad Machines
- Reward attendees who submit video testimonials with an on-the-spot rebate and permission to use their footage as ads.
- Use customer-created content from events as your primary, lower-cost ad creative source.
Use Organic Clips To Source Ads
- Post daily organic videos and repurpose top clips as paid ads with a short CTA added.
- Use organic performance as your free testing ground to discover scalable ad creative.