The Tim Ferriss Show

Ep 30: Tracy DiNunzio, Founder of Tradesy, on High-Velocity Growth and Tactics

Sep 24, 2014
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ANECDOTE

Bootstrapped Beginnings

  • Tracy funded her first marketplace with credit cards, selling paintings and clothes to cover costs.
  • She even had a developer live in her storage unit in exchange for work while bootstrapping.
ANECDOTE

Airbnb Pays the Rent

  • Tracy used Airbnb early to fund her startup and met her future husband as her first guest.
  • Renting her spare bedroom to over a hundred guests later helped finance company features.
ADVICE

Prioritize Traffic Before Revenue

  • Focus on growing traffic and members before expecting revenue from marketplace listings.
  • Use blogging, SEO and targeted social media to build a searchable content base that converts later.
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