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Pair Virality Intuition With Data
- Viral product intuition and rigorous metrics together drive breakout products.
- Michael Birch combined playful, shareable concepts with tight analytic dashboards to measure success.
Survivor Audition Experience
- Shaan auditioned for Survivor at an open call in Las Vegas and got no callback.
- The process was draining: seven-hour lines and a 30-second camera pitch at the end.
Pitch The Casting Director, Not The Line
- Don’t fish where everyone else fishes; contact casting directors and create standout content directly.
- Productize a single clear hook that fits Survivor's archetypes to increase casting chances.