CX Files Thomas Oronti - Advensus - From Beaches to BPO: How the Dominican Republic Became a CX Star
Thomas Oronti is the CEO at Advensus. He is based in Santo Domingo, Dominican Republic.
The CX Files has explored many different nearshore options in the Caribbean region, but has never explored the Dominican Republic before and yet this location has the advantage of being able to easily offer customer support in English, Spanish, and French - thanks to Haiti also sharing the island of Hispaniola.
https://maps.app.goo.gl/wgpE2LoSLp9tu6TX6
Peter Ryan talked to Thomas about the growing importance of the DR in the nearshore CX and BPO sector and how Advensus strongly focuses on the role of the agent in any CX strategy.
https://www.linkedin.com/in/thomas-oronti-67777a12/
SUMMARY:
Mark Hillary and Peter Ryan discuss the Dominican Republic's growing importance in the BPO and CX sectors. Thomas Oronti, CEO of Advensus, highlights the DR's unique trilingual labor pool, strong English proficiency, and robust connectivity. Advensus has grown from 100 to over 5,500 seats in 19 years, offering services like translation, collections, and customer service. The DR's stability, political reliability, and cost-effectiveness make it a premier nearshore destination. Oronti emphasizes the need for better English training programs and the potential for servicing Spanish, French, and English markets. The DR's success is attributed to its flexible workforce and strategic location.