A friend of mine is running Facebook and Instagram ads to his course and asks why sales feel harder than they should. When I look at his sales page, I notice something simple but costly: too many pricing options.
I explain how decision fatigue quietly hurts conversions and why guiding people to one clear choice often leads to more sales.
I show you how a small sales-page tweak can improve results from your ads without touching targeting, budgets, or creative.
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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
The Art of Online Business