The Titanium Lion is the most coveted award in Cannes, recognizing entrants for groundbreaking and innovative work that makes the jury — and consumers — view the world differently.

Debbi Vandeven, global chief creative officer of VML, was the jury president for the Titanium Lions last week in Cannes. She takes us inside the jury room, where creatives awarded the Grand Prix to Doordash and Wieden + Kennedy for Doordash-all-the-ads, a Super Bowl campaign that Vandeven described as an extremely clever product demo.

In this episode, Vandeven also chats about some of the other contenders in the Titanium category and shares how her takeaways from Cannes are informing her approach to creativity at VML.

Listen to this episode and subscribe to Campaign Chemistry wherever you get your podcasts.

campaignlive.com

Music - Take you Out by Lucid Tides, courtesy of Triple Scoop.

What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Gaza’s New Concentration Camps | Palestine This Week with Mouin