038: This Industry Standard Made Us Feel Like Our Products Sucked

Today, we are getting a little nerdy with you guys. We are geeking out on some numbers and giving you the same slap on the face we got when it came to conversions of your peeps and making money. If all of this numbers stuff kind of freaks you out and makes you want to break out in hives and throw your phone out the window, it’s okay. Take a deep breath. We are not going to turn you into a mathematician over the course of the next 45 minutes, that’s fine. But if you feel like you need some help with that, we’ve got you covered. So don’t you stress about it.

We are going to be talking about the icky feelings about money, about disappointment in sales numbers, and what that really means especially for businesses like ours and yours. We dive into a bit of background on how we transitioned rather quickly from a client based business to a course based business in a matter of months. What that did along the way was teach us a lot of things about what we didn’t know about conversion rates and how many people you actually need on your list in order to make money. So if you find yourself in that same La La Land place right now, put your socks on and get into this episode!

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