The Art of Storytelling: How to Engage Your Audience and Achieve Your Goals | ITSPmagazine Event Coverage: RSAC 2023 San Francisco, USA | A Conversation with Karen Eber

"Join the Redefining Society podcast with hosts Marco Ciappelli and Sean Martin and their guest Karen Eber as they explore the art of storytelling and how it can be applied to the cybersecurity industry. Karen shares tips on making your story captivating and made with your target audience in mind, amongst other advice, that she will reveal during her session at the RSA Conference 2023."

Welcome to the Redefining Society podcast with your host, Marco Ciappelli. In this episode, we will be exploring the art of storytelling with our guest, Karen Eber. Karen is the founder of the Ebro Leadership Group, which helps companies build healthy leaders, teams, and cultures through storytelling. Karen has a wealth of experience in this field, having spent 20 years as a chief learning officer and head of culture in the Fortune 500. Karen's TED talk on what happens in our brains when we listen to stories went viral, and she has a book coming out that explores how to use science to make your stories more engaging.

In this episode, we will be discussing whether stories need to have an ending, how to engage your audience with your story, and how the way you tell a story can make all the difference. Karen shares some tips on how to make your story more captivating, such as using specific details and unexpected scenes to hook your audience's emotions and senses. Marco and Karen also discuss how storytelling can be applied to the cybersecurity industry, and whether we need to tell more engaging stories to reach a broader audience.

So, whether you're a seasoned storyteller or just starting out, join us on this episode of Redefining Society and discover how to use the power of storytelling to engage your audience and achieve your desired outcomes. Don't forget to subscribe and share with your friends!

____________________________

Resources

The Book: https://www.kareneber.com/book

Karen's Ted Talk: https://www.ted.com/talks/karen_eber_how_your_brain_responds_to_stories_and_why_they_re_crucial_for_leaders

Learn more, explore the agenda, and register for RSA Conference: https://itspm.ag/rsa-cordbw

____________________________

Catch the video here: https://youtu.be/U7B_wUN8Pe8

For more RSAC Conference Coverage podcast and video episodes visit: https://www.itspmagazine.com/rsa-conference-usa-2023-rsac-san-francisco-usa-cybersecurity-event-coverage

Are you interested in telling your story in connection with RSA Conference by sponsoring our coverage?

👉 https://itspm.ag/rsac23sp

Are you interested in sponsoring an ITSPmagazine Channel?

👉 https://www.itspmagazine.com/podcast-series-sponsorships

To see and hear more Redefining CyberSecurity content on ITSPmagazine, visit:

https://www.itspmagazine.com/redefining-cybersecurity-podcast

To see and hear more Redefining Society stories on ITSPmagazine, visit:

https://www.itspmagazine.com/redefining-society-podcast

Be sure to share and subscribe!

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.